The Chartered Institute of Marketing have announced the line-up of speakers for their Small Business Marketing Conference on 22nd May. We're excited to be exhibiting at event and speaking to SMEs about how marketing automation can help grow their businesses online.
Last year Professor Malcolm McDonald gave a highly motivating speech, so it's great to see him on the agenda again. Also of great interest will be the results of the CIM's small business survey, along with speakers on how to build a successful SME, exporting and social media. The conference takes place at the University of Hertfordshire in Hatfield. It's a great venue, and the food is usually pretty good too!
Speakers and programme:
09:30 Kelvin Golding Welcome
09:40 Professor Nigel Caulkin Professor Nigel Culkin, President of the Institute for Small Business and Entrepreneurship
10:10 Darrin C Lewis Growth initiatives and funding
10:25 Russ Nathan Serial Entrepreneur How to build a successful business
11.10 Coffee Break
11:40 Steve Woolley, CIM Results of the CIM small business survey
12:10 Danny Bermant Can you achieve ROI from social media?
12:40 Lunch and Exhibition
13:30 Susannah Poulton, UKTI User experience design for international markets
14:00 Professor Malcolm McDonald How to develop a strategy to grow sales and profits
14:45 Break
15:00 Bryony Thomas, Watertight Marketing’ revisited
15:45 Kelvin Golding Summary
Visitors to the Commsbox stand will get the opportunity to discuss how marketing automation can help their business. We're also giving a special discount to those attending. Look out for the offer on the day. And there's the chance to enter our free prize draw for an iPad for anyone signing up to our blog.
We look forward to meeting lots of SMEs there.